Industry News

On the evening of November 20th, Beijing time, the much-anticipated Qatar World Cup finally kicked off.

Whether this World Cup will become the most exciting World Cup in history is still unknown, but with an investment of up to 229 billion US dollars, the title of "the most treacherous World Cup in history" has undoubtedly been embraced by the World Cup in Qatar.

According to data disclosed by the World Bank, Qatar's GDP last year was approximately US$179.57 billion. In other words, it is not enough for Qatar, which is "rich" by oil and natural gas, to spend all of last year's GDP in order to successfully host this World Cup.

Although the Chinese team failed to appear in this World Cup, Chinese elements can be seen everywhere in this World Cup, and "Made in China" has penetrated into every aspect of this World Cup.

At the same time, Wanda, Hisense, Mengniu, VIVO and many other "financial owners" from China have spent a lot of money to win the sponsorship of this World Cup. Migu and Douyin even spent more than 1 billion yuan, just for Win valuable broadcast authorization. Chinese companies have also overwhelmed the United States and become the most "trench" sponsors.

"Worst World Cup Ever"

At 00:00 on November 21st, Beijing time, after the exciting opening ceremony of this World Cup, the first opening game officially kicked off. However, Qatar, as the host, had a bad start and failed to get the blessing of the "law of undefeated in the first game of the host". It lost to rival Ecuador with a record of 0:2.

Radar Finance understands that in the history of the World Cup, the host country has never had a precedent of losing in the first game, with a total of 16 wins and 6 draws. The host was a little disappointed.

In fact, in order to make this World Cup well-known, Qatar, as the host, has spent a lot of money. According to data quoted by many media, the investment in this World Cup exceeds 229 billion U.S. dollars (about 1.63 trillion yuan).

What is the concept of 229 billion US dollars? It is reported that the investment of US$229 billion is 20 times that of the last World Cup in Russia. If counted from the 1994 World Cup, the total investment of previous World Cups is about 43.3 billion US dollars, and the investment of Qatar World Cup is about 5 times the sum of the investment of the previous 7 World Cups.

Regarding the rumored sky-high investment, Hassan Tawadi, secretary-general of the Supreme Council of Delivery and Heritage of Qatar, responded that the figure is not accurate because the cost involves all infrastructure projects and their development in the State of Qatar, not just Built for the World Cup.

At the same time, the prize money of this World Cup has also set the highest record ever, reaching a staggering $440 million. Among them, the team that won the championship will receive a bonus of 42 million US dollars, the team that won the runner-up will take away a bonus of 30 million US dollars, and the third-placed team will receive a bonus of 27 million US dollars.

Even the fourth-placed team that fails to win the top three can take away $25 million in bonuses, which is more than the 2006 World Cup winners. Even the teams that fail to make it out of the group stage can even get a "hard work fee" of 9 million US dollars, which exceeds the amount of bonuses for the 2002 World Cup champion.

While setting the most "trench" records in terms of total investment and prize money, the ticket price of this World Cup in Qatar also hit a new high. According to the survey data of Keller Sport, a sports research organization, the ticket price of this World Cup in Qatar is the highest in the past 20 years, 59% higher than the ticket price of the last World Cup in Russia, and the final ticket price is as high as 812 US dollars ( About RMB 5,800).